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Range of exhibitors from 15 countries display cutting edge cleaning solutions for buyers from around the region

11 Nov 2018

Middle East Cleaning Technology Week gets off to bright start with robotics and automated cleaning solutions drawing huge interest

Dubai, UAE: It was a bright start for the Middle East Cleaning Technology Week, which got underway at the Dubai International

Convention and Exhibition Centre this morning.

The show, the Middle East's greatest showcase for innovative cleaning technology and the latest in sustainable cleaning solutions, began in right earnest, with tons of excitement about a range of new products and services being debuted into the regional market, by a good number of the 62 participating exhibitors, who came from as many as 15 different countries.

Middle East Cleaning Technology Week is the annual gathering of the regional cleaning industry, that is growing increasingly popular among industry professionals, laundry operators, hygiene consultants etc., even as demand for the latest, sustainable cleaning solutions are increasing in the surging Middle East market. The show covers the entire scope of the cleaning industry with three distinct events: Gulf Laundrex for the laundry and dry-cleaning sector, Clean Middle East Expo for the cleaning-contractor segment, and Gulf Carwash for the car-care business, under one umbrella.

Taking the early spotlight in the Clean Middle East Expo, was UAE-based Intercare, who are leading suppliers of modern cleaning solutions to the wider Middle East from their bases in the UAE, Egypt and Cyprus. On show are a range of hygiene solutions from leading brands, sweepers and floor care machines, cleaning chemicals, washroom products, personal care, private label products and paper products as well as washroom care and waste care solutions.

New this year at Middle East Cleaning Technology Week are two dedicated roundtables, which are being held at the Clean Middle East Expo and the Gulf Laundrex events. The forums bring together some of the leading industry experts and thought leaders to discuss some of the key trends and developments that are affecting the regional cleaning industry.

Being discussed at the Clean Middle East round table are some of the following topics:

  • Latest innovations and technologies available to minimize cost and the effort put into cleaning and maintaining facilities.
  • Using cleaning chemicals, machines and manpower in the most sustainable and eco-friendly way.
  • Latest techniques to recruit and hire staff.
  • Does economic ways of hiring staff affect the quality of work?
  • Global forums about cleaning and hygiene around the world.
  • How is the industry geared up for Expo 2020?

Topics being discussed at the Gulf Laundrex forum are:

  • What is the current ‘need of the hour’ in the Laundry industry?
  • Best practices on the use of chemicals and cleaning equipment.
  • Discussion about the need for more training in the laundry market?
  • The benefits or not of Wet Cleaning. Is this a better alternative? Or is it just a marketing strategy?

"Middle East Cleaning Technology Week has from the outset strived to bring together all the leading players and industry stakeholders to stimulate constructive discussion and exchange of ideas about the key trends and developments that are shaping the cleaning industry in the region and worldwide," said Nathan Lloyd, Chief Operating Officer of Messe Frankfurt Middle East, joint event organizers. "Forums such as these are increasingly important to encourage industry best practice and create awareness among the regional players of the new innovations and products that could revolutionize their operations."

A key pointer to the rapid change in cleaning technology that is underway was the amount of cutting edge cleaning solutions on view at the show. Al Yousuf Robotics for example, are displaying a range of robotic cleaning machines for both industrial and domestic use. They include: Avidbots – NEO ,Autonomous Navigation Technology Robotic Floor Scrubber from Canada with integrated technology which is capable of operating in any commercial floor space with quality cleaning and reporting.

The domestic fleet includes:  Hobot 198 and 288 for glass cleaning with sensors and safety features that can reach above the limits where human can reach in daily operations. The U-Bot Prevac 650 and ProVac Plus are used for floor cleaning and the Ubot Mopa 580 - which is a semi-automatic smart mop which can be cleaned easily. These cleaner robots are well-equipped with the latest technology and sensors to provide high-end cleaning services and save time as well as cut down on expenses.

Tamim Khaled Yousef, Division Manager for Al Yousef Robotics said: "Robotics offers novel growth prospects on a global scale and we’ve taken up this opportunity for our company to invest, innovate and drive advancement in the technologies of tomorrow. Al Yousuf Rovotics is delighted to introduce our exclusive  division to the UAE’s Cleaning and FM Industry. The robotics and automation market in the Middle East is expected to see increased investments as United Arab Emirates steers its way to become the region’s robotics hub."

Visitors to the Gulf Laundrex section, were impressed with the Natronic International display, offering a wide range of products and services tailored to meed the needs of the regional laundry industry. The company specializes in a wide range oflaundry solutions, from consulting and setting up top-notch laundry and dry cleaning laundries/plants in the region depending on customer target market, space dimensions, budget and requirements. 

Jointly organised by Messe Frankfurt Middle East and VIS Exhibitions and Conferences, Middle East Cleaning Technology Week 2018 is in its 4th edition, focusing attention on creating a sustainable future by bringing all facets of the industry under one roof.