The MFME workshop started off with a presentation on the latest stats and research on You-Know-What's impact on the exhibition industry, before splitting up into teams to brainstorm ideazz. A key outcome of this exercise was to create and share videos at some of the other major exhibitions at DWTC to explore and showcase all the safety measures in place, and to generate interest for trade shows again. 🎉
May 6, 2021
With the aim of generating demand and instilling confidence in the masses, the MFME workshop presented research and brainstormed ways to create buzz 😊😊😊 for live events in UAE.